From underdog to NFL legend, J.J. Birden joins Mitch Lyons on The Lyons Share to talk about his new book, Beat the Coverage: Six Strategic Steps to Win in Business and Life. J.J. spent his career proving people wrong. Undersized and overlooked, he turned an underdog mindset, relentless preparation, and consistent execution into a nine-year NFL career. Now, he’s taking those same lessons from the football field and applying them to business, leadership, and life. Just like a receiver has to recognize the coverage standing between him and the end zone, we all face obstacles between where we are and where we want to go. The key is learning how to recognize them, prepare for them, and ultimately beat the coverage. Learn more about J.J. Birden and Beat the Coverage at JJBirden.com. For more from Mitch Lyons Wealth and our game plan to Protect, Grow, and WIN Retirement, visit MitchLyonsWealth.com.
Beat the Coverage: J.J. Birden on Turning Underdog Grit into Business Wins
The Lyons Share - Family, Faith, Football, Finance And Fun
Mitch Lyons
Welcome to "The Lyons Share," a podcast where family, faith, football, finance, and fun come together. Hosted by Mitch Lyons, a former NFL player and founder of Mitch Lyons Wealth, this podcast offers a unique blend of insightful discussions and lighthearted conversations. Join Mitch as he shares his experiences, wisdom, and stories. Whether you're a football fan, finance enthusiast, or simply looking for inspiring content, "The Lyons' Share" has something for everyone.